Content Marketing Specialist | Undutchables
Undutch & Able

Content Marketing Specialist

Utrecht, reference 2022-00829

Job description

As a content marketing specialist you will help the company to grow the product demand globally. Key responsibilities of this role are driving traffic of all channels, writing and creating outstanding content and optimizing campaigns and website performance. Next to that you will use your SEO and content strategy expertise to bring a new content strategy to life.

You would like to hear about some day-to-day activities? No problem!
  • Working out a content campaign for a new feature release
  • Optimizing the performance of a landing page
  • Implementing a new email flow.
  • Work out a content and SEO strategy to drive awareness of our solutions and generate traffic to our online platforms
  • Development and creation of content to support the organization's needs. This includes nurturing program emails, event promotion, demand generation, and feature communications
  • Research and contribute creative ideas to support content goals, such as increasing conversion rates, growing inbound organic traffic, and more
  • Responsible for maintaining a constant flow of quality content, using analytics tools to monitor content performance, and optimizing its impact
  • Increase website visitor conversion rate (visitor to trial signup) through web copy, videos/images, and website optimization
The company has a diverse and positive culture and is always looking for people that are innovative, hardworking, entrepreneurial, and great team players. They aim to work smart, creative, and with great collaboration to build a platform that their customers love.


  • Bachelor's degree preferably in a related field
  • First working experience in online marketing, preferably in SaaS/software solutions
  • Proven record of successfully created and executed a content marketing strategy
  • C2-level of English written and spoken, in addition to that one of the following languages also C2-level, Dutch, German, French or Spanish
  • Demonstrable experience in SEO/SEM
  • Strong sense of ownership and an entrepreneurial spirit

Nice to have:
  • Experience in working with email automation tools, Google Analytics and Google Tag Manager
  • Background in the AV / Event service industry

Working conditions

  • Competitive salary
  • A “13th month” annual performance bonus based on company results
  • 25 days of paid vacation
  • A personal budget for training purposes
  • Voluntary pension plan
  • Different sports activities and a OneFit subscription
  • A flexible and open work environment, including free lunches, office fun (Xbox and Ping Pong), legendary (karaoke) parties, fun team activities, and an informal atmosphere
  • If you have been employed for 5 years, you get a sabbatical of 4 weeks
  • An amazing office at the heart of Utrecht

Salary from: €2600,-
Salary to: €3000,-

Work location


Company description

My client is a leading software provider for professionals of the event industry. Working under the same roof in the heart of Utrecht (NL), his growing international team aims to make the lives of event rental companies across the globe as easy as can be. He is market leader in the Netherlands and now taking over the rest of the world.

Good to know

If you are interested in this vacancy, you can apply by clicking on the button above. Your application will be sent directly to the recruiter in charge. IMPORTANT: if you are not yet registered with Undutchables we kindly ask you to do so. Your information will be handled in the strictest confidence and your CV will not be sent to a company unless you have given prior permission.We will invite you for an extensive interview, as soon as any potential job opportunities arise. We will advise you on issues regarding employment in the Netherlands. Then, if possible, we will introduce you to a prospective company and provide support during the selection procedure.

Recruiter contact

Nina Pfisterer, Undutchables Utrecht
+31 628514242
Back to overview

Want to apply?

Recruiter contact

Nina Pfisterer
Undutchables Utrecht
T: +31 628514242


Are you already registered with Undutchables?

Subscribe to our Newsletter and/or Job Alert

Would you like to receive our Undutchables Newsletter? In this newsletter we will give you guidance on working in the Netherlands or in Sweden and working with internationals, let you know about upcoming events and share interesting articles. And do you wish to stay up to date about our latest vacancies? Subscribe now to our job alert and you will receive the newest vacancies straight into your inbox.

Indicate here what you want to receive:
I want to receive a newsletter
I want to receive a job alert