Brand Expert | Dutch – Luxury Retail Industry
Amsterdam, reference 2024-02001
Job description
As a Brand Expert you will be reporting to and work closely with the Brand Manager (based in the UK) whilst working independently, support the implementation of the global Marketing strategy, guidelines, and tools for the Brand in the given entity, by proactively proposing options. You will actively support the development of new and creative ways to raise the image and awareness of the brand in the territory. Ensure the best possible brand presentation in the market with excellence in the execution.
Responsibilities:
Media Strategy and Budget
- Support the development and implementation of the Media and PR Strategy, plan and track the budget in the entity
- Assist in negotiations of insertions, visuals selection and creative approvals based on product launch and sales push with agency and media owners
- Support Coop/partnership activities: assist in reviewing media plans, delivering strategy, assessing rates, choosing publication and placement opportunities
- Actively support the development of meaningful relationships and the identification of key placement opportunities
- Liaise with Brand Manager for compliance in the deployment of the Marketing plan
- Ensure proper budget management and reporting
Brand Awareness, media and PR
- Actively support the development of new and creative ways to raise the image and awareness of the brand in the territory
- Actively contribute to building relations with key partners and strategic organizations as well as opinion leaders in the territory
- Liaise regularly with the Global PR team managing the local press to achieve goals set for the market
- Plan and execute events adhering to all guidelines and ensuring proposed budgets are maintained
- Supervise agencies
Requirements
- Business level Dutch (C2 level) and fluent in English
- Bachelor’s degree, ideally in marketing or communication
- Proven working experience as a brand expert with a high-end product or service like luxury retail/premium goods, quality hotels, hospitality, and gastronomy is preferred
- A solid network in the PR and media industry would be an advantage
- Have an in-depth knowledge of the local media and press landscape
- Competences: Sense of initiative, collaboration and communication, quality commitment
Working conditions
- Full-time position
- 100% onsite during the training onboarding; after a couple of months, there is a possibility to work some days from home.
- Direct company contract
Salary from: €4000,-
Salary to: €4200,-
Work location
Amsterdam
Company description
Our client is a Swiss manufacturer of luxury watches.
Good to know
If you are interested in this vacancy, you can apply by clicking on the button above. Your application will be sent directly to the recruiter in charge. IMPORTANT: if you are not yet registered with Undutchables we kindly ask you to do so. Your information will be handled in the strictest confidence and your CV will not be sent to a company unless you have given prior permission.We will invite you for an extensive interview, as soon as any potential job opportunities arise. We will advise you on issues regarding employment in the Netherlands. Then, if possible, we will introduce you to a prospective company and provide support during the selection procedure.
Recruiter contact
Irina van Halen, Amsterdam
[email protected]
+31(0)6-34154086